Travco Group Assures Commitment
Sunday, January 1, 2012

On the 25th of January 2011, the political up rise took place hitting the tourism industry massively imposing new obstacles and challenges that hadn’t been faced before. With tourists fleeing the country, and numerous travel advisories that were issued against the destination, many were pessimistic and a lot thought that the industry's recovery was just wishful thinking. Ultimately, Travco Group focused on all strategies and means of regaining tourists’ trust and once again position Egypt as one of the world's most favored destinations.
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\r\nWith a clear vision, unbeatable will, persistent management and dedicated staff, Travco commenced its journey towards recovery. Being its country’s leading tour operator and serving its tourism industry for more than three decades, commencing the journey wasn’t only a part of its job, but a call of duty.  In March 2011, amidst all the concerns and the vague future of the destination, Travco flew to attend various travel fairs, including the ITB in Berlin and MITT in Moscow two of its top source markets, promoting the destination and calling for the return of tourism. Its persistence and faith were always rewarded, beginning with the success in bringing to Egypt its first Finnish and American groups since the crisis. Travco was motivated and fueled its engine towards recovery, as it also attended the BIT where the Italian market demonstrated its support to Egypt and expressed their faith. The signals of recovery weren't only visible in the skies of Italy, but also its esteemed partner L'Tur Reise assured its interest and support to Travco and Egypt during its annual exhibition.
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\r\nTravco was persistent to be present in each and every trade show all over the world assuring the safety of the destination and proving the resilience of the industry. These efforts were soon harvested at the WTM in London where partners and industry players showed signs of optimism. Moreover, the b2b show known as TTG Incontri and IGTM golf fairs also assured Travco that recovery is on its way to the industry.
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\r\nThe negative impacts that penetrated the industry failed to affect Travco's ongoing appetite for expansion and for offering the industry the finest lodging experience. 2011 welcomed the opening of Iberotel Aquamarine's new spa, in addition to its neighboring property, Blumarine, and the regions largest water park Makadi Water World. Moreover, 2011 marked the launch of Jaz Oriental Club, the fourth property in the company’s Almaza Bay Resort.
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\r\nDespite the fact that every recovery signal that arose was a reward for Travco and an acknowledgment in its own, 2011 didn’t keep Travco's recognition portfolio empty. Travco received its fifth Amadeus award in addition to two World Travel Awards. Jaz Hotels, Resorts & Cruises was distinguished with five Thomson Gold Medal Awards, Gulet Touristik, Trip Advisor Certificate of Excellence, Gulet Hotelo, TUI Umwelt Champion, to name a few. So overall, it’s been a satisfying year for the company in terms of development, and a hopeful one in terms of recovery.

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